Ever wondered what it takes to make your customers want to buy, buy, buy?  How does a site engage visitors so that they will want to spend? Marketed as an “ecommerce platform for growth,” Magento is essentially a platform used to create online stores.  The open source CMS for ecommerce development originated in 2001 and is headquartered in Los Angeles, California.  Acquired by eBay in 2011, Magento continues to grow and outshine its competitors. 

Unlike other open source platforms, Magento operates under the company that created it, Varien.  Varien provides support and works to manage and update code as necessary.  Various editions are available, depending upon what advanced level features are needed.  There are also different levels of support, as the community feature only allows for community support, so online forums and chat groups are available for anyone to contribute, but with the purchase of an annual subscription the Enterprise edition has available product support.  

Small and large businesses alike have chosen to use the custom ecommerce website development options that Magento offers- in fact over 100,000 business have chosen Magento as their preferred supplier of ecommerce solutions.  Well-known brands that include The North Face, Olympus, Better Homes and Gardens, Dockers, Ford and Toms.

Flexibility is key with this platform, and they pride themselves on providing companies with the opportunity to control the look feel and navigation options of the website.  Other features include everything from analytics and reporting to catalog browsing, customer service and international support as well as payment and shipping options.  So much of what we know and understand about buying products online is available through Magento and an already familiar experience for millions of users.

Finding a development company to help make this a reality is a logical next step for any business looking to have financial success. With customizable themes, a vast community available for support and innumerable features, this flexible ecommerce solution is one way to not only save, but grow your business.  To learn more about custom ecommerce website development for your company, contact Miracle Technologies.